Technical Univ.
The Full Story
"Growth isn't accidental. It's a system — and I build systems."
I started my career in 2012 as an SEO Analyst at Reckon Excel IT Solution — back when link building was still king and Google Panda had just shaken the industry. From day one, I've been fascinated by the intersection of technology, content, and user behaviour.
Over the next 13 years, I built up a rare combination: deep technical SEO expertise, hands-on paid media management at scale, content and video strategy, AI-integrated workflows, and the ability to build and lead large cross-functional teams.
My most significant chapter was at Tweaking Technologies — a consumer software company serving Windows, Mac, iOS and Android users across Tier 1 global markets. I joined as SEO Manager and left as Head of Marketing, having built a 55-person department, driven organic traffic from zero to 2M+ monthly visits, and pioneered GEO and AEO strategies for AI-native search.
Today I'm looking for my next chapter — an ambitious SaaS, D2C, or technology company where I can bring this growth playbook to scale.